DESCRIPTION
The Client:
Kaerlig Beauty – A luxury soap company based in Aberdeenshire
Aims & Objectives:
A collaborative project working with one of our production contacts on the gift packaging to house the soap sets which had just been added as a line in the Harvey Nichols stores across the UK.
We were asked to design the graphical elements which would adorn the gift sets.
The design needed to complement the existing labelling on the individual products and make the gift set attractive to the target market, sitting comfortably within the Harvey Nichols environment, giving it stand out next to the more established brands.
The Result: Luxury Packaging with Scandinavian Elegance for Kaerlig
Kaerlig, a luxury cosmetics brand, wanted packaging that would resonate with their target market while embodying simplicity and sophistication. They didn’t know exactly what they were looking for—but we did. The result? A stunning Scandinavian-inspired design that perfectly reflects their brand values and appeals to their audience.
A Perfect Fit for Luxury Cosmetics
The Skandic-style pattern we developed gave the packaging a sleek, modern aesthetic that aligns with the luxury cosmetics market. The new design not only elevated the product’s shelf appeal but also positioned Kaerlig as a premium choice for discerning customers.
A Special Collaboration
Following the success of their packaging redesign, Kaerlig approached us for a meaningful charity initiative. We adapted their product labelling for an airline’s FlyPink campaign, giving it a subtle yet impactful pink makeover to support the cause. Being part of this project was an honour, and we ensured the new design upheld Kaerlig’s elegant branding.
Your Partner in Luxury Packaging
From packaging and labelling to design and development, we work closely with brands to understand their objectives and deliver designs that stand out in competitive markets. Our experience with Kaerlig is just one example of how we help luxury cosmetics brands achieve their vision and build successful, recognisable identities.
Why This Matters
If you’re looking to elevate your luxury cosmetics packaging, we specialise in creating beautiful, high-performing designs that align with your brand’s goals. Let’s work together.
