DESCRIPTION
The Client:
No-one likes to see businesses fail, but sometimes something good comes of it and that’s exactly what happened here when, in 2018, following the demise of a couple of household brands, a group of friends came together in collaboration and formed a brand new people centric company, Viva MK Network.
Aims & Objectives:
The company wanted a strong, yet simple, visual brand identity incorporating lively and bold tones to mirror the company’s strong personality. With the main visual brand identity complete we were asked to develop several sub-brand identities able to sit in visual synergy with one another, all sitting under the main umbrella brand.
Visual branding complete we began to develop their packaging as they launched their range of innovative food products, including flavoured meal replacement shakes, yummy food mixes, a fat burner and detox supplements.
An energetic company by nature and not one to stand still, the company were soon diversifying into health and beauty products and we were engaged to design the packaging for their fantastic collection of wax melts and premium face and body crème.
The Result:
Viva MK Network love their visual brand identity and embraced the sub-brands whole-heartedly. Our packaging designs have been a huge hit with not only Viva MK but also their target audience.
Viva MK’s brand awareness continues to evolve with their ever developing product range.
Most importantly for us is that our client is happy, we have contributed positively to a multifaceted business aiming high, utilising our broad range of skills. In short we have added value, increased sales and given them a great ROI.
