Another brilliant collaborative project, this time working with the excellent ASC Direct of Shipley, West Yorkshire.
The Tobermory Fish Company, based on the Isle of Mull wanted to jazz up their outer packaging boxes. They’ve been ordering their boxes from ASC Direct for years but wanted them to have more stand out than your regular brown outer packaging cartons. Music to our ears!
Step up our Creative Director, Richard, an avid angler who knows a thing or two about fish! This project certainly got the creative juices flowing.
The team came up with several mouth-watering designs which if I do say so myself were just amazing, but the clients loved the simplicity of this design, it hit the nail right on the head and, it later transpired that the addition of the netting was a stroke of nostalgic genius as it casts a nod back to the company’s origins – it couldn’t have worked out better.
Printed in a lovely rich brown instead of a harsh black, giving the packaging a rustic look and feel, which was exactly what The Tobermory Fish Company were looking for.
With four sizes to choose from you can look forward to your box of delights arriving in style.
#packaging #design #TheTobermoryFishCompany #ASCDirect @TobermoryFishCo @ASCDirect